WE REDEFINE

We believe the best products are often the ones that should have been rethought long ago.

At myAir.0, everything begins with people.

We look at the products people use every day — especially the ones that have become so familiar that few stop to question whether they could be better.

Not because they are necessarily broken.

But because “good enough” should not be the end of the conversation.

We believe familiar products can still be reconsidered, refined, and made more relevant to the way people live today.

That belief is where myAir.0 begins.

myAir.0 is the design brand behind OriMouse, our foldable wireless mouse, created to rethink one of the most familiar tools in everyday work.

OriMouse became the first clear expression of our philosophy: take something people already know, question what has been accepted for years, and redesign it around how people actually live, work, and move today.

Our Journey

myAir.0 was founded in 2023, but our experience in product development goes back much further.

Behind the brand is more than two decades of OEM and ODM experience across product development, materials, engineering, manufacturing, and production.

That experience gave us a deep understanding of how products are made.

More importantly, it taught us that manufacturing a product and creating a meaningful product are not the same thing.

myAir.0 was created to bring those two worlds together — the discipline of engineering and the sensitivity of design.

Our early journey began by asking a simple question:

Can something familiar be reconsidered completely?

OriMouse was one answer to that question.

By rethinking the traditional computer mouse around portability, form, structure, and modern working habits, OriMouse helped define the direction of myAir.0.

Along the way, our work has been recognized by international design institutions, including the Red Dot Design Award and Japan Good Design Award.

But awards are not the destination.

For us, they are simply a reminder that even the most familiar everyday object can still be improved when it is looked at differently.

Every Product Needs a Reason to Exist

We do not believe in making products simply because a category is growing, because a trend is popular, or because a product line needs to become bigger.

Every product carrying the myAir.0 name should have a clear reason to exist.

And that reason must begin with people.

A real need.

A better way of doing something.

An overlooked frustration.

Or an existing product that deserves to be reconsidered.

From there, we look at every detail with intention — materials, structure, mechanism, proportions, durability, usability, and how the product fits into everyday life.

Technology and engineering are important to us, but they are never the purpose by themselves.

They are tools.

Tools that help us create products that are more thoughtful, more reliable, more efficient, and more relevant to the people using them.

We do not add features simply because we can.

We do not add complexity simply to make something appear more advanced.

And we do not believe that more is automatically better.

Sometimes the better answer is to remove.

Sometimes it is to simplify.

Sometimes it is to rethink the product from the beginning.

Fewer Products. More Thought.

As myAir.0 grows, our ambition is not to become a brand that makes everything.

It is to become a brand people can trust to make the right things.

That means being selective.

It means taking more time when necessary.

It means choosing not to launch something when we do not believe it brings enough value.

And it means treating every new product as a responsibility rather than simply another opportunity.

We want people to feel that when myAir.0 creates something, there is a reason behind it.

Not simply another object to own.

But something that has been carefully considered and designed to deserve its place in everyday life.

OriMouse was the beginning of that journey, not the limit of it.

Our Vision

Our journey began with personal technology, but our vision is broader.

We see myAir.0 evolving into a design-led lifestyle brand that rethinks the everyday objects around us through a consistent philosophy of simplicity, function, quality, and purpose.

Technology will remain part of that journey.

But so may work, travel, organization, personal essentials, and other parts of modern life.

The category matters less than the question behind it:

Can we make this meaningfully better?

If the answer is yes, we explore it.

If the answer is no, we leave it alone.

Because our goal is not to put more products into the world.

It is to create fewer, better ones — products that are carefully considered, genuinely useful, built with purpose, and designed with the people who use them in mind.

Less, but better.
Simple, but never thoughtless.
Beautiful, but always useful.
Designed with purpose. Made for real life.

This is myAir.0.